BUSINESS MARKETING PLANS

“The goal of marketing is to attract new customers by promising superior value, and to keep current customers by delivering satisfaction” (Armstrong, Adam, Dezize, Kotler, 2015)

A marketing plan can provide your business with strategic direction to achieve its overall business vision.  For many businesses achieving financial stability in a competitive business environment is crucial to its ongoing success.  Having a marketing plan in place will save you wasted time and money in trialing various promotional activities in order to boost your bottom line.  Instead a small investment can provide you a 12-24 month plan that will see your business setting industry benchmarks and hopefully turning the heads of your competitors.  I offer several marketing plan services suitable for all business budgets, from small start-ups to medium sized business.

MARKETING PLAN – $990

Do you have a new product or service you want to bring to market? Perhaps you want to refresh your current or non-existent marketing strategy? A marketing plan is an in-depth document that can give you valuable insight into industry trends, niche customer segments, new and old competitor’s and your current business situation.

  • 2-3 Hour Interview / Workshop (Zoom or Face to Face Consult) with Jill
  • Internal & External Analysis
  • Internal Data & Secondary Data Marketing Research
  • Competitor Analysis
  • Market Segment Analysis
  • SWOT Overview (Strengths, Weaknesses, Opportunities & Threats)
  • Product or Service Analysis
  • Marketing Objectives
  • Marketing Plan, Budget & Timeline
  • Exclusive Member Pricing for my Marketing Support Services

MINI MARKETING PLAN – $499

Is your business stuck in a rut? New competitors entering the market, or perhaps you are just losing your enthusiasm? Find that motivation with a marketing consultation to refocus your business future. I will work closely with you to understand your business situation and provide clever insight and direction to move your business in the right direction.

  • 2-3 hour interview / Workshop (Zoom or Face to Face Consult) with Jill
  • Short overview report of our workshop
  • Detailed overview of either competitors / customer segments
  • Suggested Marketing Goals & Strategies Overview
  • Exclusive Member Pricing for my Marketing Support Services

START UP BUSINESS – $299

Starting up a new business is a daunting experience! The amount of work involved prior to making a cent from designing that new website, designing a logo, writing a business and marketing plan, budgeting and the list goes on. For a small investment you can acquire 5 hours of support to assist you with:

  • Mentoring support
  • Reading and editing marketing copy
  • Providing feedback on business and marketing plans
  • Competitor analysis
  • Customer segmentation
  • Exclusive Member Pricing for my Marketing Support Services